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ICONIC




            PACKAGING






            DESIGNED TO BE DIFFERENT



            All the most important brand ambassadors

            agree that the world of cocktails is following

            an ultimate brand trend. “Theatricalization”

            is essential to creating a holistic experience

            to a consumer/client.



            NIO Cocktails wanted to develop a packaging

            with an original and iconic design and a

            functional benefit, thanks to the easy-tear

            opening which allows to quickly serve and

            enjoy a perfectly mixed cocktail.



            The world of Mixology is changing.

            The world of brand experiences is changing.

            Disruption is key.
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